Sensory Testing Tentamus
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Sensory Testing

Sensory testing involves the objective evaluation of food products by trained human senses. Sensory testing involves scientific methods for testing the appearance, texture, smell and taste of a product.

The product characteristics are picked up by the sensory organs (eyes, nose, mouth, skin and ears) and analyzed according to various schemes. Sensory testing is used to evaluate food products to ensure that the consumer receives a high quality product that appeals to the senses and has been tested using scientific methods.

Thus, sensory tests are carried out in the areas of product development, quality control and research. They also help determine the minimum shelf life of a product and thus detect food obsolescence or spoilage. Sensory testing is used to standardize products and adapt them to standards and consumer expectations. In this way, the success of new product launches can be increased or existing products can be further optimized.

In the field of quality assurance, sensorial assessments serve to monitor and ensure a defined product quality.

The 5 Senses

Olfactory sense

The sense of smell is a chemical sense, as the perception of smell is caused by soluble and volatile chemical substances. Smelling ability is influenced by gender, age and environment. For example, the ability to smell decreases with age. The sensory cells adapt to odors, i.e., one should not smell a sample for too long.

Gustatory sense

Taste is perceived via taste receptors on the tongue. A distinction is made between the basic tastes sweet, sour, salty, bitter and umami.

Tactile sense

The stimulus is received here, for example, via the receptors in the skin. The characteristic properties of texture, consistency and temperature can be picked up via this sense.

Visual sense

The food is first perceived visually, whereby characteristic properties such as color, shape, size and structure are determined.

Auditory sense

The sense of hearing is a mechanical sense, since pressure fluctuations are picked up by the movement of air or bones.

Do you need assistance?

Please do not hesitate to contact our service team.
We will be happy to advise you via live chat or by e-mail at or by phone at +49 30 206 038 230

Why is sensory testing important?


The purpose of a sensorial evaluation is to provide the research department of a product with scientific information about the sensory properties of the product. The researchers can use this information to further improve their product.

Furthermore, sensorial evaluation serves to control and maintain a specific and defined product quality.


Sensory testing is particularly recommended for:


  • the assessment of the marketability of a product
  • the exact description of product characteristics (e.g. profile testing)
  • the examination of storage stability (examination of the best-before date, MHD)
  • product comparison and product positioning
  • the handling of complaints (complaint processing)
  • changes to the product
  • the development of new products

Sensory testing of food: Good taste or off-flavors?


Food sensory testing involves the use of the human senses in the objective evaluation of food products. Characteristics such as appearance, texture, odor and taste are analyzed by trained testers to assess product quality or derive opportunities for improvement.

We help you bring products to market that will delight your customers with all their senses!


Who carries out sensory testing?


Sensory tests are carried out in the laboratories of the Tentamus Group by a sensory panel. According to DIN ISO 5492, a panel consists of a group of testers – these can be laymen or established testers. In ISO 8586, a distinction is also made here between test persons and sensor persons. Test persons are all persons who participate in a sensory test, i.e. laypersons or persons with experience. Sensory persons have been trained and have experience.

The test persons of a panel must fulfill various requirements:

  • Availability
  • Neutral attitude towards the product to be tested
  • Linguistic competence
  • No allergies or intolerances to test product
  • Good senses (no olfactory, gustatory disorders, etc.)

To ensure the quality and neutrality of the tests, a sensory test group of Tentamus Laboratories consists of several test persons as well as trained and experienced sensory experts.

How do off-flavors occur?


Off-flavor is an undesirable taste, odor or mouthfeel. This can arise during storage or processing and often leads to a deterioration in the sensory quality of the product.

Off-flavor occurs,

  • when a food is contaminated
  • by undesirable compounds
    as a result of chemical changes or contamination during storage or production, or
  • by the formation of bacteria in a product


Examples of off-flavors may include:


As off-flavors can be produced by an immense variety of compounds, with concentrations in the ppb or ppt range often sufficient to spoil an originally delicious taste, they present a significant analytical challenge.

For consumers, off-flavors can lead to dissatisfaction or even reductions or lapses in purchasing behavior.

If your product has an off-flavor, we identify the cause in our sensory analysis lab. With our help, your customers will once again be able to enjoy their favorite food or drink in the usual high quality.

How are the samples being prepared for sensorial evaluation of food?


For successful sensory testing, sample selection, preparation, neutralization, coding and presentation are critical to provide an objective evaluation.

  • Sample selection
    The differences between the samples should be as small as possible, i.e. all testers should receive the same samples as far as possible.
  • Sample preparation
    Samples must all be at the same temperature, unprepared samples are tasted at room temperature (except e.g. ice cream)
  • Sample neutralization
    In most cases it is undesirable that e.g. the manufacturer is known. Thus, the sample must be transferred to a neutral container.
  • Sample coding
    The samples are neutrally coded before testing to make them anonymous.
  • Sample presentation
    The samples are presented in neutral vessels, these must have the same shape and color for all testers.

Do you need assistance?

Please do not hesitate to contact our team.
We will be happy to advise you by e-mail at or by phone at +49 30 206 038 230

What types of sensory testing do our laboratories offer?


Our laboratories perform food sensory testing of both already prepared and unprepared products. The raw products are sensory evaluated. According to the instructions on the packaging, the products are then prepared and sensory tested again by our staff.

Sensory testing according to the DLG scheme

The DLG scheme is a scoring system in which a descriptive sensory analysis of the visual, haptic (texture), olfactory (smell) and taste qualities of a product is carried out using an evaluation scheme.

Our testers record all sensory descriptors (negative trait characteristics) that are included in the scoring. Points are awarded from 0-5, where 0 (zero) corresponds to unsatisfactory and 5 to very good. The awards that a product can achieve based on this test procedure are gold, silver and bronze awards. The manufacturer can advertise with the DLG quality seal on his product for a certain period of time.

Hedonic sensory testing

Hedonic sensory testing also belongs to the field of food sensory analysis. Here, the food and its properties are evaluated with the sensory organs. The special feature here is that these tests are carried out by untrained personnel or normal consumers.

The food products to be tested are classified and finally evaluated on a so-called hedonic scale based on subjective criteria. In order to ensure representative results for our customers, the laboratories of the Tentamus Group take special care to include a diverse and large group of test persons in the test.

Our services include the following sensory tests:


  • Simple descriptive test: this test is performed according to DIN 10964 and aims to describe the sensory criteria in terms of appearance, smell, taste and texture. The descriptions can be freely chosen by the tester or selected from a list. These descriptions should not be judgemental.
  • Triangle Test: The triangle test, is a scientific method in which three products are presented to a test panel. Two products of them are identical, and one is different from the others. The 3 products are tasted blind to see if the tester can detect a sensory difference. Significance tables from the DIN standard are used for evaluation, which allows a judgment on the distinctness of the samples. This sensory test is performed to optimize the product by checking whether, for example, the additional ingredient adds sensory value to the overall product.
  • Comparative sensory / rank order testing: In rank order testing, different samples are compared with each other. These samples are then ranked based on variables such as taste, odor or texture. The evaluation is usually done using the Friedman test, which indicates whether there is a significant difference between the samples.
  • Paired Comparison Test: This test is used to determine a perceptible sensory difference or similarity between two samples in one or more specified attributes. A distinction is made between a one-sided and a two-sided test. In the one-sided test, the test group leader knows the difference between the two products and knows which sample the tester would have to choose. In the two-sided test, the test group leader knows the difference but does not know how it will play out and how the tester will decide.
  • Duo-Trio test: In the Duo-Trio test, the tester is given a control sample and compares it to at least one pair of samples. One sample of this pair is identical to the control sample and it is tested whether this is recognized by the examiners. Based on table values, a statement can be made at the end as to whether a significance level has been reached and whether the samples are different.

On customer request, an evaluation based on the DLG can also be performed.

Sensory testing by Tentamus Sensory:


  • Trained specialists comprehensively test and assess your products with regard to their sensory properties
  • Sensory evaluation for standardization of product series, as well as assessment of marketability
  • Customer training for sensorial evaluation

Click here to learn more: Tentamus Sensory 

Overview of the analytical laboratories for sensory testing of the Tentamus Group

The following laboratories of the Tentamus Group offer sensorial analysis:










You’re not sure which would be the best laboratory for your needs? Get in touch with our team, we will find the right solution for you:

Tentamus laboratories in your vicinity